On this episode of Plumbing Marketing Profits Josh Nelson goes back to the basics essential FUNDAMENTALS for effectively marketing online.
As I talk with Plumbers & Plumbing contractors across the United States I have come to realize that a vast majority of you tend to skip strait past the fundamentals of your marketing strategy and want to go strait to tactics (Pay-per-click adverting, YellowPages, Direct mail, etc).
So what do I mean when I say “Fundamentals”? Well, all marketing has 3 core components:
- Message
- Market
- Media
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